Social Media Etiquette
SAVOIR-FAIRE & SAVOIR-VIVRE
Law, accountancy, architecture, consulting

A firm's reputation is the sum of the reputations of the people inside it.

WHAT WE HEAR
Our partners are brilliant in front of a client and invisible everywhere else. The firm page posts into silence.
The week you are actually having
  • /Partners who will not post because nobody has told them what they are allowed to say
  • /A firm page producing content that nobody, including your own people, reads
  • /Referrals quietly moving to firms whose partners are visible and reachable
WHAT IT IS COSTING
Referral work leaking to competitors, and a recruitment pipeline that depends entirely on agencies because nobody outside can name a single person who works here.
What we do about it

A cohort for your partners and senior associates, a charter signed by the managing partner saying exactly what may be discussed, and a story kit each of them rewrites in their own words.

What you have at the end
  • Partners who can conduct themselves online without a compliance conversation every time
  • A written permission structure, which is what was actually missing
  • A baseline measurement at day zero and again at ninety days
Recommended for you
Ambassador, 10 seats
4,900 EUR

Start with the diagnostic even if you already know you want the course. It takes five minutes, it is free, and it tells you which movement to open first.

Not sure this is you?

The pages differ only in the words. It is the same fifty four lessons underneath, because the manners do not change with the job title.

See the curriculum